VR and AR are technologies increasingly integrated into our business activities. Understanding their main differences helps in deciding which is most suitable for your company, depending on your engineering, training, and process management needs.

Virtual Reality:

• Creates a virtual space where the user is completely detached from reality, becoming immersed in an environment that excludes external distractions. For this reason, it generates a “wow” effect that impresses and motivates further exploration.
• It is realized with the help of immersive devices (VR headsets or goggles) and enhanced with tools that produce sensory experiences (haptic gloves, special suits, and others).
• It is the most comprehensive solution for training and human resource development.

Augmented Reality:

• Enhances reality without altering it. This technology allows virtual elements to be combined with the real environment, providing more complete information about it.
• It is developed on mobile devices, ranging from phones and tablets to specialized AR glasses.
• It is applied to both training and development as well as industrial process management.

If you want to discover more applications of XR technologies (VR and AR), don’t miss our next post ⬇